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Communications & Marketing Center Publications

2018

  1. TCFD: It Can Be Done

    August 2018 | Executive Action Report

    How difficult will it be for companies to adhere to the recommendations of the Task Force on Climate-related Financial Disclosures?

  2. Communications & Marketing Center Newsletter

    July 2018 | Newsletter

    Just as organizations create “engagement ecosystems” to foster an engaging workplace culture, individual employees rely on their own “personal engagement ecosystem”

  3. Sustainability Center Newsletter

    July 2018 | Newsletter

    China’s new pollution tax is a breath of fresh air for MNCs—but comes with important risks to monitor

  4. 45 Truths about Corporate Communications: Insights from the 2018 Corporate Communications Conference Courage + Clarity + Credibility = Crafting and Me

    July 2018 | Conference KeyNotes

    The corporate communications teams needs to position itself as a business partner and advisor by changing the way it communicates with leaders, employees, and the public.

  5. China and the UN Sustainable Development Goals: Policy Priorities and Business Strategies

    July 2018 | Research Report

    Many of China’s most pressing domestic policies align with the UN’s 17 Sustainable Development Goals. But for most businesses, directly addressing the SDGs is unchartered territory.

  6. Innovation & Productivity Center Newsletter

    July 2018 | Newsletter

    Culture of innovation can be measured and compared to other components of corporate brand; therefore, it can be managed and can contribute to a premium in valuation

  7. 23 Truths about Ethics Insights from the Ethics Conference Ethical Breakdowns: How Great Companies Close the Intention-Action Gap

    July 2018 | Conference KeyNotes

    Most leaders want to do the right thing and know that ethics aligns with success. But tensions between transparency and brand protection can make doing right difficult, especially in the #metoo era.

  8. Employee Engagement Center Newsletter

    July 2018 | Newsletter

    Tightening labor markets are having a strong impact on recruiting, retention, and labor costs—and employers are already reacting to the crunch in a variety of novel ways

  9. Long Arm of the Law: GDPR's Impact on HR Data (Executive Summary)

    June 2018 | Key Business Issues

    GDPR mandates that human capital data, much of which qualifies as “sensitive,” be protected vigorously. What’s HR’s role in protecting the personal data of employees, applicants, and contingent workers?

  10. Long Arm of the Law: GDPR's Impact on HR Data

    June 2018 | Key Business Issues

    GDPR mandates that human capital data, much of which qualifies as “sensitive,” be protected vigorously. What’s HR’s role in protecting the personal data of employees, applicants, and contingent workers?