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Innovation and Digital Transformation Publications

2019

  1. Metrics for Innovation Leaders: Using Metrics to Drive Better Outcomes

    April 2019 | Key Business Issues

    CEOs see not having an innovation measurement framework as an important obstacle to future innovation. But how exactly do you measure innovation?

  2. Responsible Digital: Extending Ethical Business Principles to Digitalization

    April 2019 | Executive Action Report

    Technological change can be transformative and prove to be a force for good – are you ensuring the benefits are shared with everyone and not just a few?

  3. Brand Equity Risk: Challenges in the Digital Marketing Era

    April 2019 | Research Report

    What’s the impact of digital and social marketing on brand equity? What are the risks? Members of The Conference Board® and other organizations participated in a study conducted by research consultants The Knowledge Agency® to determine these risks, their probability, and impact, as well as the ways organizations are addressing them.

  4. Innovate or Hunker Down: What Executives Think about Data Privacy, Security, and Regulation

    March 2019 | Research Report

    In the face of data privacy compliance, do you take the easy route and do the bare minimum, or do you innovate? US marketing, tech, and compliance executives weigh in.

  5. Economy, Strategy & Finance Center Newsletter - March 2019

    March 2019 | Newsletter

    The Conference Board® Global Consumer Confidence Index increased slightly in the fourth quarter of 2018, its highest reading in 14 years, but improvements were concentrated in only a few large emerging markets

  6. Economy, Strategy & Finance Center Newsletter - February 2019

    February 2019 | Newsletter

    Businesses that "go local," or source inputs locally, see stronger revenue growth but slower labor productivity growth compared to businesses that continue to source globally

  7. Driving Digital Transformation: What Does It Take to Lead?

    February 2019 | Key Business Issues

    What does “going digital” mean in practical terms for a company? For a workforce? What are the most critical skills and capabilities needed to enable digital transformation?

  8. What Will Organizations Look Like in 2025?

    January 2019 | Infographic

    The Short Answer: Very Different

  9. C-Suite Challenge 2019: The Future-Ready Organization

    January 2019 | Key Business Issues Listing

    How CEOs and C-suite executives are transforming for the future—opportunities and challenges ahead

  10. C-Suite Challenge 2019: The Future-Ready Organization

    January 2019 | Key Business Issues

    How CEOs and C-suite executives are transforming for the future—opportunities and challenges ahead