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Sustainability Publications


  1. Responsible Digital: Extending Ethical Business Principles to Digitalization

    April 2019 | Executive Action Report

    Technological change can be transformative and prove to be a force for good – are you ensuring the benefits are shared with everyone and not just a few?

  2. Brand Equity Risk: Challenges in the Digital Marketing Era

    April 2019 | Research Report

    What’s the impact of digital and social marketing on brand equity? What are the risks? Members of The Conference Board® and other organizations participated in a study conducted by research consultants The Knowledge Agency® to determine these risks, their probability, and impact, as well as the ways organizations are addressing them.

  3. Innovate or Hunker Down: What Executives Think about Data Privacy, Security, and Regulation

    March 2019 | Research Report

    In the face of data privacy compliance, do you take the easy route and do the bare minimum, or do you innovate? US marketing, tech, and compliance executives weigh in.

  4. Marketing & Communications Center Newsletter - March 2019

    March 2019 | Newsletter

    Organizations that cannot successfully navigate transformational change face serious long-term consequences

  5. Sustainability Center Newsletter - March 2019

    March 2019 | Newsletter

    Disclosing sustainability metrics doesn't necessarily translate into improving sustainability performance as companies tick the boxes without tipping the scales

  6. C-Suite Challenge 2019: Building Team Engagement

    March 2019 | Executive Action Report

    Is it still a team if no one's in charge? 

  7. C-Suite Challenge 2019: Building an Inclusive Organization

    March 2019 | Executive Action Report

    What if all employees decided to speak their truth?

  8. CarMax: Philanthropy, Recognition, and Measurement Lead to Greater Team Engagement (DNA of Engagement: Highly Engaged Teams)

    March 2019 | Case Studies

    Three of CarMax’s greatest strengths in team engagement are team-building exercises, rewards and recognition programs, and metrics to measure engagement.

  9. NASA: Building Strong Teams That Together Overcome Real-World Challenges (DNA of Engagement: Highly Engaged Teams)

    March 2019 | Case Studies

    High levels of team engagement at NASA are driven by instilling adaptable workplace flexibility, designing practical team learning and building, offering comprehensive leader development, creating intentional rewards and recognition, and reinforcing team missions and identities.

  10. Quicken Loans: Flat Organizational Structure Helps Teams Meet Shared Goals (DNA of Engagement: Highly Engaged Teams)

    March 2019 | Case Studies

    Quicken Loans strives to foster team collaboration and engagement by offering coaching and mentoring programs, investing in team-building activities, and gathering meaningful metrics.

How sustainability can help your organization...and the bottom line